"Back to the Start" - Cannes Film Lions Grand Prix Winning Ad
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The life of a farmer as he slowly turns his family farm into an "animal factory" before seeing the errors of his ways and opting for a more sustainable future.

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A short film, by film-maker Johnny Kelly. Both the film and the soundtrack were commissioned by Chipotle to emphasize the importance of developing a sustainable food system. It won the prize for the best commercial at Cannes Lions 2012, the world's biggest annual awards show and festival for professionals in the creative communications industry.
Music: Coldplay's "The Scientist" performed by country music legend Willie Nelson.
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