Arnold Schwarzenegger Stars as Zeus in BMW's Super Bowl Commercial
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Arnold Schwarzenegger and Salma Hayek promote the all-electric BMW iX in this 2022 Super Bowl Commercial.

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Watch what happens when the Greek god Zeus and his wife Hera retire to Palm Springs Zeus grows bored and frustrated with menial tasks, like delivering a charge to an electric hedge trimmer and a golf cart.  But he perks up when his wife Hera, played by Salma Hayek Pinault, gets him an electric BMW iX.  The reinvigorated couple then cruises in the electric SUV while singing along to Eddy Grant’s “Electric Avenue,” as Zeus uses his powers to switch all the traffic lights to green.  The BMW Super Bowl Commercial was directed by two-time Academy Award nominated director Bryan Buckley.  It will air during the third commercial break of the first quarter of the game.  The all-electric BMW iX Sports Activity Vehicle accelerates from 0-60 in 4.4 seconds and has 300 miles of driving range per charge. The "ultimate electric driving machine" will start at $ 85,000 and is expected to arrive at U.S. BMW dealers in March 2022.
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